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The Einstein Mindset Shift

monday security memo Oct 27, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

The Einstein Mindset Shift


“In the middle of difficulty lies opportunity.”

- Albert Einstein

 

Dear A,

 

We all face moments that test us - the deal that falls through, the argument that cuts deep, the failure that stings. Our natural instinct in those moments is to ask, “How do I get out of this?” 

 

We look for an escape route. A quick fix. A way to make the discomfort stop. But Einstein’s wisdom points us toward a better question — one that transforms struggle into strength: “What is this teaching me?”

 

When we ask “How do I get out?”, we’re focused on survival. When we ask “What is this teaching me?”, we shift toward growth. That single change in perspective turns pain into purpose. It changes the narrative from victimhood to agency. Instead of being trapped in the problem, we start learning from it.

 

Think of the difference between reacting and reflecting. Reaction closes doors. Reflection op...

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Victims vs. Victors

monday security memo Oct 20, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

Victims vs. Victors


“Winners don't complain... they're too busy getting better.”

- Nick Saban

 

Dear A,

 

Every week, we all face a choice.

We can walk into Monday as a victim — defeated before the game even starts — or we can step up as a victor, ready to own the day, no matter the obstacles.

The truth is, life doesn’t hand out participation trophies. You either take responsibility or make excuses. You either find a way or find a reason. Victims wait for circumstances to change; victors change their circumstances.

Below is a simple comparison — a mirror, really — between how victims and victors think, speak, and act.

Read it slowly. Then ask yourself: which column are you living in today?

 

Victim Mentality vs. Victor Mentality

  • “That’s not my job.” vs. “How can I help?”
  • Blames others for outcomes vs. takes ownership, even when it’s not their fault.
  • Waits for motivation vs. creates momentum thro
  • ...
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The Birth of Nike's Vision

monday security memo Oct 14, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

The Birth of Nike's Vision


“The cowards never started and the weak died along the way. That leaves us.”

- Phil Knight

 

Dear A,

 

You want to see what vision looks like in real life? Look no further than Phil Knight, the co-founder of Nike.

 

In the 1960s, Knight was just a scrappy entrepreneur selling running shoes out of the trunk of his car. No investors. No marketing team. Just a belief that American athletes deserved better gear — and the relentless drive to make that happen. That’s what vision looks like before the world believes in it.

 

In those early days, Knight teamed up with his track coach, Bill Bowerman, who became Nike’s first innovator. One morning, Bowerman poured rubber into his wife’s waffle iron — and out came a sole that changed the game: lightweight, grippy, and perfect for runners chasing fractions of a second.

 

That single act of creativity became the DNA of Nike. But innovat...

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Capability: Ted Williams and the Science of Hitting

monday security memo Oct 07, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

Capability: Ted Williams and the Science of Hitting


“The greatest hitter in the world can fail two-thirds of the time and still be great.”

- Ted Williams

 

 

Dear A,

 

When discussing “Capability” in leadership, my father’s favorite baseball player, Ted Williams, provides a perfect example. Williams famously argued that hitting a baseball is the single hardest skill in all of sports - and he was probably right. Imagine the challenge: with a round bat, you must strike a round ball traveling 100 miles per hour, released from only sixty feet six inches away. On top of that, the pitcher can manipulate the ball with curves, sliders, knuckleballs, and even throw a high fastball at your head to keep you off balance.

 

Williams wasn’t just good at this nearly impossible task; he was extraordinary. In 1941, he accomplished what no Major Leaguer has done since - finishing a season with a .406 batting average, suc...

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No Plan Survives First Contact

monday security memo Sep 26, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

No Plan Survives First Contact

 

“Everyone has a plan until they get punched in the mouth.”

- Mike Tyson

 

 

Dear A,

 

In 1871, Prussian field marshal Helmuth von Moltke the Elder stated, "One cannot be at all sure that any operational plan will survive the first encounter with the main body of the enemy." Over time, that phrase has been simplified by the military into, "No plan survives contact with the enemy.” It’s one of those quotes that sticks because it’s so true - not just for war, but for business, sports, and life itself.

 

Without a doubt, plans are important. You wouldn’t start a business, coach a team, or train for a marathon without some kind of roadmap. But Moltke reminds us that the world is messy. The moment you “make contact”, whether that’s with competitors, opponents, or just life throwing you a curveball, your perfect plan is going to get tested.

 

And that’s where flexibility com...

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The Power of Sua Sponte

monday security memo Sep 23, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

The Power of Sua Sponte


“In any moment of decision, the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing you can do is nothing.”

- Theodore Roosevelt

 

Dear A,

 

I was recently reading Admiral William McRaven’s book on leadership, The Wisdom of the Bullfrog.  In one chapter, he reflects on the Army Rangers’ motto, Sua Sponte - Latin for “Of Your Own Accord.”  It means doing what needs to be done without waiting for permission.

 

That idea immediately took me back to a remote CIA base in Iraq where I worked during the early days of Operation Iraqi Freedom.  On the wall of our compound hung a simple sign that read: “If not us, who?”

 

Over time, you begin to realize that this is the essence of leadership: stepping up when others look away, taking responsibility when it would be easier to say, “That’s not my job.”

 

Admiral McRaven shares a powerful s...

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Nike's New Slogan is Concerning

monday security memo Sep 12, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

Nike's New Slogan is Concerning


“The cowards never started. The weak died along the way. That leaves just us.”

- Phil Knight, Co-Founder of Nike

 

Dear A,

 

On Friday, my wife sent me a text saying that athletic apparel giant Nike was changing its slogan after forty years from “Just Do It” to “Why Do It.”

 

At first, I honestly thought it was a joke headline, something you’d see in The Onion or another satirical publication.  But when I went to Nike’s website, I saw it was true. Their press release proudly rolled out the new campaign, clearly aimed at Generation Z, which read in part:

 

“Designed to meet young athletes where they are, the campaign reframes greatness as a choice, not an outcome — handing ‘Just Do It’ to today’s generation and emboldening them to write the next chapter. The striking message speaks directly to today’s athletes, who are growing up in a world where trying, and failing, can ...

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The Spotlight Effect

monday security memo Sep 05, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

The Spotlight Effect


“You wouldn't worry so much about what others think of you if you realized how seldom they do.”

- Eleanor Roosevelt

 

Dear A,

 

Ever walked into a room convinced that everyone noticed your mismatched socks, or spilled food on your shirt at a party and thought the stain was the evening’s main event?  That’s the Spotlight Effect at work.  It's our tendency to overestimate how much others notice and evaluate our actions, appearance, or behavior.

 

Psychologists call this the illusion of transparency.  It feels as though a giant spotlight is shining on us 24/7, exposing our every move.   But the reality is, most people are so preoccupied with their own problems that they rarely give more than a passing glance before returning to their own mental to-do list.

 

Why does this happen?  Much of it stems from egocentric bias, or our natural tendency to view the world only from our perspectiv...

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Time to Get a Bigger Frying Pan

monday security memo Sep 03, 2025

 

 

Monday Security Memo

Intellectual Firepower for Professionals

 

Time to Get a Bigger Frying Pan


“Blame no one. Expect nothing. DO SOMETHING!”

- Bill Parcells

 

Dear A,

 

Nick Saban tells a story about a man who went fishing and kept tossing back the biggest catches. When asked why, the man replied, “My frying pan at home is only nine inches wide.”

 

It sounds absurd - but most people live exactly like that. They don’t expand their capacity. They don’t grow their mindset. They settle for what “fits” inside the limits of their excuses.

 

The truth is, too many people don’t know how to win. The moment life gets tough, instead of rising to the occasion, they fold like an old lawn chair. They’re deathly afraid of competition, pressure, and accountability. When the spotlight is on them, they don’t embrace the opportunity - they hide from it. They bury their heads in the sand like ostriches, hoping the pressure will pass.

 

Rather than being the adult in the room, they ...

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If Nick Saban Ran Your Company

monday security memo Sep 01, 2025

 

Monday Security Memo

Intellectual Firepower for Professionals

 

If Nick Saban Ran Your Company


“You don’t win because you do extraordinary things on game day - you win because you did ordinary things with extraordinary discipline every day before it.” — Nick Saban

 

Dear A,

 

If Nick Saban walked into your office tomorrow, would he be impressed - or would he cut half your team?

 

Championship coaches don’t care about excuses, market conditions, or what the competition is doing this quarter. They care about standards. They care about building a culture where everyone - from the star quarterback to the equipment manage - executes with precision every single day.

 

The scoreboard? That’s just the byproduct. The real work happens long before kickoff - in the preparation, the discipline, and the relentless pursuit of excellence.

 

Legendary San Francisco 49ers coach Bill Walsh famously said, “The score takes care of itself.” He meant that if you commit to a system of exce...

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