As the old saying goes, proposals should be more about summations and less about explorations.
In fundamental terms, a proposal is nothing more than an offer of ideas or actions from one party to another, often in exchange for financial compensation.
It seems pretty straight forward, right?
I will offer you X in return for Y. Yet, if that is that elementary, why do so many consultants put such extreme emphasis on the proposal writing process?
Why is it such a point of immense stress?
The answer may not be what you think it is.
Sadly, many talented consultants leave a lot of money on the table each year because their concept of what a proposal should – and should not – be, is completely wrong.
A common misconception is that proposals should being “selling” the services of the bidder, as well as trying to legitimize the credentials of their firm and their consulting methodologies.
But that rationale is outdated and flawed.
If you don’t know your buyer, i.e. you haven’t had discussions with the client beforehand, and you’re submitting a proposal to them, you are starting out in a position of weakness… especially, if your competitors have had previous contact with the client.
If you are looking to increase your client closing ratio to 70% or better, then the “How to Write Winning Proposals that Crush the Competition” training course is for you.
This 7-part video series will give you the intellectual firepower, as well as provide valuable templates, that will help you to start winning more business right away.
The ability to write effective proposals is an invaluable business skill that will stay with you for a lifetime.
As such, the ROI on this course will pay tremendous dividends from your first win and continue to pay off as time goes by.
Your proposal writing skills grow sharper and more refined with each new proposal that you write, and you will begin to feel more comfortable asking for higher fees.
This amazing training course, which includes three different templates that can be immediately implemented, is only $197.
It’s hard to find a better investment… particularly when you should be writing proposals which should range from $50,000 to $50,000,000!
Don’t leave any more money on the table. If you know your value, go out and charge what you’re worth.
Be proud to state – in writing – what the client will be getting in exchange for choosing you.
I have no doubt that you are a tremendous consultant.
It’s time let your clients know that, with the “How to Write Winning Proposals that Crush the Competition” video training course.
Perseverance Pays!
“Winning new business is tough, particularly in the security industry. Luke has a done a masterful job of outlining the steps necessary to write a winning proposal.”
“After watching the course and implementing the section on the letter template, I immediately won my next consulting engagement. Not only did I win, I also asked for more money than I was previously accustomed to.”
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